Insights and Auditing

The data and tools to put your customer first.

An Insight Engine to drive business transformation

The Funnelback Marketing Dashboard surfaces more than raw data. With transformative real-time insights, Marketing Dashboard delivers the strategy and tools to create better, more personalized user experiences that drive conversion.

Identify opportunities for engagement and use intuitive built-in solutions to expose the right content at the right time.

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Learn more about Marketing Dashboard

Tool kit

  • Search Analytics

  • Accessibility Auditor

  • Content Auditor

  • SEO Auditor

Accessibility Auditor

Put your customers’ needs first with accessible digital content. More than just an obligation, complying with accessibility guidelines can provide substantial financial returns and drive customer acquisition, engagement and retention.

Achieving and maintaining WCAG accessibility compliance is no easy feat without a sophisticated auditor and exhaustive knowledge of your digital properties.

Funnelback Accessibility Auditor provides quick-fix tools and advice and mobilizes content creator/owners to achieve ongoing accessibility compliance. Accessibility Auditor contains 111 unique WCAG 2.0 checks and is presented through a refined user experience that focuses on accessibility impacts and priorities. The completely automated reporting system takes the guesswork out of strategy and helps the team to make powerful refinements to digital content with ease.

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Learn more about Accessibility Auditor

Content Auditor

Funnelback Content Auditor provides intelligent, automated digital content governance for complete peace of mind.

Content Auditor is highly flexible, providing users with the ability to create custom checks as required. Built-in auditors include:

  • Incorrect branding or images
  • Reading grade
  • Common misspellings or phrases
  • Pages that have exact duplicate titles
  • Identify metadata fields without a valid entry
  • Grammatical inconsistencies or errors
  • The time in which a page takes to load
  • Date modified
  • Duplicate content
  • Long link text
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SEO Auditor

Search Engine Optimization for on-site search is an important tool in your website strategy tool kit. Funnelback SEO Auditor ranks your site content and identifies reasons for ranking positions, as well as providing best practice SEO techniques for improving individual URL's.

The easy-to-use interface takes the guesswork out of search rankings, providing practical assistance to both SEO experts and novices alike.

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Hosting Options

Offering secure, on-shore, advertisement free hosting that is flexible enough to suit any organizational requirements.

Installed

Windows or Linux? Virtualised or bare metal? It's your choice.

Hosted

Trusted data centres. No additional hosting costs.

Dedicated hosting

Affordable options to suit your requirements.