For many prospective students, sifting through the large catalog of programs that Higher Education institutions have to offer can be quite a tedious and confusing task. Traditionally, programs are presented as large generic lists or buried away within the complex navigation.
To help solve these problems, Program Finders were introduced to bring all the key bits of information into a single solution so that prospective students can find the exact program which meets their needs.
Programs and courses are the #1 reason a prospect visits your website. However, current solutions are fraught with problems. These include (but not limited to!):
With digital experiences being more important than ever, we heard customers from around the world utilizing program finders to drive application volume by showcasing programs they have to offer, highlighting the diversity of delivery methods.
In 2017, we recognized the growing trend for the need for an industry-specific solution to tackle key issues. The result was the development of the highly successful Higher Education Product which provided a seamless global search experience for colleges and universities. We are now taking this a step further and doubling down on the search experience for programs to make it even easier for prospective students to find what they need. We’ve included:
We’ve built an interface that easily allows the user to browse and explore programs, taking principles from modern UX.
Results can be easily customized to display information that is most relevant and captivating.
A robust auto-suggest feature suggests the most relevant content as the user inputs their query, enabling discovery across content the user may not even know exists.
In addition to keyword search, prospective students can explore programs by department, career, program format and location.
We updated the shortlist functionality so that students can easily compare programs side by side.
Optimized for all devices, so students can begin their journey from anywhere.
Analytics help you forecast program health, what changes could be made, and promote programs that should be getting more attention
We built the Program Finder to be of tremendous value for both students and the in-house teams that serve them. In addition to being fast to deploy and easy to configure, it aims to empower prospective students by streamlining their online experience and providing the tools to seamlessly explore the diverse range of programs Higher Education institutions have to offer.
We built this tool to inspire students to apply and ultimately, set up all students for success.
Have any additional questions? Reach out using the form below to get in touch with someone from our team.